Monday Feb 24, 2025

#30 - GNC's Vice President of Product Innovation & Science: Rachel Kreider

In this episode, Choose Hard Host Cody McBroom interviews Rachel Kreider, the Vice President of Product Innovation and Science at GNC. They discuss Rachel's journey to becoming a Registered Dietitian and then into her current role as the head of Product Innovation and Science. Then the conversation leaps from topic to topic, touching on powerful points that every listener is going to want to hear about the supplement world!

From the process of product creation in the GNC laboratory and accepting or denying products from other brands requesting to hit their shelves, to the importance of quality control and regulation in the supplement industry as a whole, and to the long and detailed process of making a great supplement product great... Rachel shares insights that any consumer of supplements would benefit from learning, so that they can make better and more informed decisions when purchasing products!

You can learn more from Rachel and everything GNC has to offer, at the links below:

GNC’s Supplement Store

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Grab A Ticket To The Tailored Training Camp, April 17-18th: https://www.tailored-coaching.com/training-camp

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TIMESTAMPS:

(00:15) Introduction to Rachel and GNC

(09:25) The Process of Product Innovation at GNC